Our new concept store is finally opening its doors!
GRUNGEMAMA opens its concept store: more than a shop, a place to live 🤍
Some projects go far beyond the walls of a perfect shop.
Projects that tell a story, a vision, a community, a different way of experiencing fashion.
On Friday, May 29th, GRUNGEMAMA officially opens the doors of its brand new concept store in Toulouse.
A place designed as a natural extension of the GRUNGECLUB: our loyalty program… but above all, our way of connecting with you since the beginning.
📍 14 bis avenue d’Hermès, 31240 L’Union
For several months, thousands of you have joined the GRUNGECLUB.
A club designed to reward your loyalty, but above all to provide a true experience around the GRUNGEMAMA universe.
This concept store is the logical next step in this adventure.
More than just a sales point, we have imagined a hybrid, lively, inspiring place.
A place where you come as much to discover the collections as to spend time, chat, meet, share fashion advice, experience events, and delve even deeper into the brand's universe.
A place designed like a club.
Our club 🤍
In this space, you will of course find GRUNGEMAMA collections, our new arrivals, our iconic pieces… but also all the energy that has brought the brand to life from the beginning: spontaneity, freedom, encounters, and this desire to break the mold.
On the program for this opening night:
✨ Champagne & canapés
✨ Live & surprises
✨ Fittings & collection discoveries
✨ Exchanges and privileged moments
✨ Fashion advice with Nathalie
✨ A total immersion in the GRUNGEMAMA universe
Nathalie will be present throughout the event to meet the community, share her inspirations, her advice, and inaugurate with you this new chapter in GRUNGEMAMA's history.
This place means a lot to us.
Because it symbolizes much more than just an opening.
It represents a growing community.
Women who dare.
An independent brand built with passion from a living room, now a true universe.
The GRUNGEMAMA concept store marks a new stage.
More immersive. More human. More experiential.
And this is just the beginning.
We can't wait to welcome you 🤍
No Rules.
